Marketing Specialist (Full-Time) - Surabaya

Join PT Citrarasa Food Group, a leading innovator in the food and beverage industry, as our next Marketing Specialist in Surabaya, Jawa Timur. We are seeking a dynamic and results-driven professional to drive brand awareness, customer engagement, and sales growth for our premium food products. PT Citrarasa Food Group is committed to delivering high-quality, innovative food solutions that cater to the diverse tastes of Indonesia's discerning consumers. As a Marketing Specialist, you will play a pivotal role in our marketing strategy, working closely with our sales team to achieve our business objectives.

In this role, you will be responsible for developing and implementing marketing campaigns that enhance brand visibility and customer loyalty. You will leverage various digital marketing tools and platforms to create engaging content and drive traffic to our website. Additionally, you will conduct market research to identify trends and opportunities, ensuring our marketing efforts are aligned with market demands. PT Citrarasa Food Group offers a dynamic and collaborative work environment, where your ideas and contributions are valued. We provide opportunities for professional growth and development, making it an ideal place to build a rewarding career.

📋 Tanggung Jawab Pekerjaan

• Develop and execute marketing campaigns to promote our food products and increase brand awareness.
• Conduct market research to analyze consumer trends and preferences.
• Create and manage digital marketing content using tools like Google Analytics, Meta Ads Manager, and Google Ads.
• Collaborate with the sales team to drive customer engagement and loyalty.
• Monitor and report on marketing performance metrics to ensure campaign effectiveness.
• Stay updated with industry trends and best practices in digital marketing.
• Assist in the development of marketing strategies to support business growth.
• Participate in team meetings and contribute to brainstorming sessions for innovative marketing ideas.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years of experience in marketing, preferably in the food and beverage industry.
• Proven experience in developing and executing digital marketing campaigns.
• Strong analytical skills with a focus on data-driven decision making.
• Proficiency in using digital marketing tools such as Google Analytics, Meta Ads Manager, and Google Ads.
• Excellent communication and interpersonal skills.
• Ability to work both independently and as part of a team.
• Familiarity with Indonesian market dynamics and consumer behavior.

🛠️ Keahlian

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